Interview with Zangari NYC Australia CEO, Danny Talevski by Aly Zhang
Zangari event brief by Kieran McNamara / photos: Kieran McNamara
Zangari event brief by Kieran McNamara / photos: Kieran McNamara
‘Fueled by an extraordinary passion to create superior luxury products that set the standard for quality, our 60 year old, third generation heritage as specialty footwear manufacturers has endured the test of time. ZANGARI, which means "son of a shoemaker", is a unique, limited edition brand, inspired by a father’s wisdom and a son’s creative spirit. Through the artful weaving of design, engineering and divine inspiration, we share this timeless luxury - one that outlives trends and outperforms expectations.’
On behalf of Bohemian Rhapsody Club, I had the pleasure of interviewing the CEO of Zangari, Danny Talevski about their exclusive sneakers & luxury brand as well as the upcoming launch in Melbourne. We spoke at length about his background, the company’s values and ethic, and the exquisite detail of Zangari’s products.
I was instantly struck by Danny’s sincerity, and his strong code of earnest spirituality. It was clear that Zangari’s products echoed their company’s tenets, and those tenets were reflected in the man sitting opposite me. Below is a transcript of our interview occurring on the 19th February 2016.
On behalf of Bohemian Rhapsody Club, I had the pleasure of interviewing the CEO of Zangari, Danny Talevski about their exclusive sneakers & luxury brand as well as the upcoming launch in Melbourne. We spoke at length about his background, the company’s values and ethic, and the exquisite detail of Zangari’s products.
I was instantly struck by Danny’s sincerity, and his strong code of earnest spirituality. It was clear that Zangari’s products echoed their company’s tenets, and those tenets were reflected in the man sitting opposite me. Below is a transcript of our interview occurring on the 19th February 2016.
AZ: Hi Danny, welcome to the Bohemian Rhapsody Club.
My name is Aly and today we have Danny Talevski, CEO of ZANGARI joining us for a chat about launching their newly born and exclusive luxury brand called Zangari in the Australasia and European market.
So Danny, could you please tell us about the company, its anatomy and core values?
DT: Hi Aly. Well, Zangari pride ourselves on unwavering integrity; it’s a very exclusive, high-end luxury brand – whereby its exclusivity means that only 500 are available worldwide. Zangari means ‘Son of the Shoemaker’, and it definitely is that. Zangari has been passed down for 60 years, starting from 'Relevant Customs'. They began by customising sneakers for high-end celebrities, which then developed its own product line "Zangari" (hence Son of the Shoemaker) which was born. The generations of craftsmanship, and heritage of making custom sneakers, designing a new shoe is in the bloodline.
The core value of this company is the idea of giving back to society, which is reflected in its hourglass logo representing "timeless luxury, in the shape of the Shield of Trinity - The Father, the Son, and the Holy Spirit. I’m a Man of God, and I love everything this brand stands for, and it also entirely represents my character.
My name is Aly and today we have Danny Talevski, CEO of ZANGARI joining us for a chat about launching their newly born and exclusive luxury brand called Zangari in the Australasia and European market.
So Danny, could you please tell us about the company, its anatomy and core values?
DT: Hi Aly. Well, Zangari pride ourselves on unwavering integrity; it’s a very exclusive, high-end luxury brand – whereby its exclusivity means that only 500 are available worldwide. Zangari means ‘Son of the Shoemaker’, and it definitely is that. Zangari has been passed down for 60 years, starting from 'Relevant Customs'. They began by customising sneakers for high-end celebrities, which then developed its own product line "Zangari" (hence Son of the Shoemaker) which was born. The generations of craftsmanship, and heritage of making custom sneakers, designing a new shoe is in the bloodline.
The core value of this company is the idea of giving back to society, which is reflected in its hourglass logo representing "timeless luxury, in the shape of the Shield of Trinity - The Father, the Son, and the Holy Spirit. I’m a Man of God, and I love everything this brand stands for, and it also entirely represents my character.
AZ: What is your background and why sneakers?
DT: The way that God orchestrated things was very special. It began in Australia 8 years ago when I started in the entertainment industry, managing my own venue. At the age of 23, i decided to move to America. God only knows why because i sure didn't. I split the next 3 years running back and forth between Los Angeles and New York City. Being in a foreign country alone forced me to meet new people and start networking. I had no idea of the journey i was about to embark on. In America I began working in music management alongside many music producers, record labels, talent scouts and independent Artists. Being the A&R between the Artist and potential labels, helped me to market and grow my international database. During this time not only did I work with many great people within the Music Industry but it also led me to work creatively with groups in the Fashion Industry. This is where I had the opportunity to get in contact with the founder of Relevant Customs through my business partner in NYC. This was nothing but a blessing. The three of us decided to link up, this is when "Zangari" was born. I used my creativity and marketing background to assist with bringing this brand to life. The last 3.5 years of travelling have not only enabled me to learn and grow as an individual, but blessed me by bringing me together with my two business partners. We not only have the same business minds but also uphold the same core values in life and want to be able to give back to the world through our brand. So many people are intrigued about my life but it cannot be easily defined. My book which will be written in the near future will explain everything in detail. My goal is to motivate people and give people the courage to follow their dreams and discover their true passions in life.
AZ: That’s so pertinent. The more you do, the more good will come.
DT: That’s right. We are a reflection of ourselves. When you have a good understanding of your passion and your role on this earth, it opens up your vision of doing good and giving back. Do good, treat others with respect, treat yourself with respect, and the universe will be grateful and return the favour. We want to give back to society through our products. It’s not ephemeral. We want to use Zangari as a vehicle for the message - craftsmanship, hard work, bringing people together like we bring the shield of trinity together. I have so much faith and I truly believe that if you put God first, other opportunities will tie in. When their is a bond between two things its just not strong enough, like a double-knot shoelace, but when God orchestrates the opportunity and you put him first between the opportunity and execution of the opportunity, then that becomes unbreakable. This is the same in a relationship between anything.
DT: The way that God orchestrated things was very special. It began in Australia 8 years ago when I started in the entertainment industry, managing my own venue. At the age of 23, i decided to move to America. God only knows why because i sure didn't. I split the next 3 years running back and forth between Los Angeles and New York City. Being in a foreign country alone forced me to meet new people and start networking. I had no idea of the journey i was about to embark on. In America I began working in music management alongside many music producers, record labels, talent scouts and independent Artists. Being the A&R between the Artist and potential labels, helped me to market and grow my international database. During this time not only did I work with many great people within the Music Industry but it also led me to work creatively with groups in the Fashion Industry. This is where I had the opportunity to get in contact with the founder of Relevant Customs through my business partner in NYC. This was nothing but a blessing. The three of us decided to link up, this is when "Zangari" was born. I used my creativity and marketing background to assist with bringing this brand to life. The last 3.5 years of travelling have not only enabled me to learn and grow as an individual, but blessed me by bringing me together with my two business partners. We not only have the same business minds but also uphold the same core values in life and want to be able to give back to the world through our brand. So many people are intrigued about my life but it cannot be easily defined. My book which will be written in the near future will explain everything in detail. My goal is to motivate people and give people the courage to follow their dreams and discover their true passions in life.
AZ: That’s so pertinent. The more you do, the more good will come.
DT: That’s right. We are a reflection of ourselves. When you have a good understanding of your passion and your role on this earth, it opens up your vision of doing good and giving back. Do good, treat others with respect, treat yourself with respect, and the universe will be grateful and return the favour. We want to give back to society through our products. It’s not ephemeral. We want to use Zangari as a vehicle for the message - craftsmanship, hard work, bringing people together like we bring the shield of trinity together. I have so much faith and I truly believe that if you put God first, other opportunities will tie in. When their is a bond between two things its just not strong enough, like a double-knot shoelace, but when God orchestrates the opportunity and you put him first between the opportunity and execution of the opportunity, then that becomes unbreakable. This is the same in a relationship between anything.
AZ: What sort of materials do you use for your luxury brand?
DT: his brand encompasses stunning artistry in construction, and is often referred to as the most comfortable shoes in the world, for men and women. The shoe is made of Italian calfskin leather, has a luxury tailored interior, optimal support, ultimate pressure relief and cushioning of the feet, with an inscription – one of 500. We also have the python leather design, made with the same excellence. The inherent meaning of a luxury is that something is not always available, and we keep our quality extremely high, emphasizing quality over quantity. There are 500 of each colour, in each style. (Red, white, black), all individually numbered, coming with certificates of authenticity.
AZ: And then in terms of its detail - it really needs to be seen to be appreciated!
DT: Yes - the logo and shoelace ends are 18 carat plated gold plated, the entire shoe is made to the finest detail, even the stitching of the logo is evident. Each shoe is tailored by the body weight of the consumer to maximize comfort. The wait time is 8-10 weeks for our exclusive product line, so we take time to ensure its quality. Currently we have the standard low top range at $950, the hi-top retailing at $1,100 and the suede hi-top Python at $1,800.
During our international seasonal catalogues, we will release 100 limited edition low-tops for that country and event. These will have a slightly lower price point of $850 to give consumers the opportunity to have it first hand. We have tailor made 100 limited edition low top sneakers for the Australian public called "Aussie Blue", a Nordic Blue colour representing the Australian flag, only accessible to Australian residents.
AZ: I can definitely see the quality. Your footwear is very attractive and I believe can be worn not only as a casual wear but at some formal events?
DT: Yes, since it is a showpiece, it can be worn as a fashionable piece or as a dress shoe. Although it's incredibly comfy, it is tailored for people with a big appetite for fashion. For a lot of consumers, they can dress casually, but it's a cool look. For example, they match very well with leather pants. The women's shoe has a zipper at the back, and is in a wedge (inbuilt heel). We’re also looking to make a dressier, formal version of the black shoe standard, releasing towards the end of the year.
DT: his brand encompasses stunning artistry in construction, and is often referred to as the most comfortable shoes in the world, for men and women. The shoe is made of Italian calfskin leather, has a luxury tailored interior, optimal support, ultimate pressure relief and cushioning of the feet, with an inscription – one of 500. We also have the python leather design, made with the same excellence. The inherent meaning of a luxury is that something is not always available, and we keep our quality extremely high, emphasizing quality over quantity. There are 500 of each colour, in each style. (Red, white, black), all individually numbered, coming with certificates of authenticity.
AZ: And then in terms of its detail - it really needs to be seen to be appreciated!
DT: Yes - the logo and shoelace ends are 18 carat plated gold plated, the entire shoe is made to the finest detail, even the stitching of the logo is evident. Each shoe is tailored by the body weight of the consumer to maximize comfort. The wait time is 8-10 weeks for our exclusive product line, so we take time to ensure its quality. Currently we have the standard low top range at $950, the hi-top retailing at $1,100 and the suede hi-top Python at $1,800.
During our international seasonal catalogues, we will release 100 limited edition low-tops for that country and event. These will have a slightly lower price point of $850 to give consumers the opportunity to have it first hand. We have tailor made 100 limited edition low top sneakers for the Australian public called "Aussie Blue", a Nordic Blue colour representing the Australian flag, only accessible to Australian residents.
AZ: I can definitely see the quality. Your footwear is very attractive and I believe can be worn not only as a casual wear but at some formal events?
DT: Yes, since it is a showpiece, it can be worn as a fashionable piece or as a dress shoe. Although it's incredibly comfy, it is tailored for people with a big appetite for fashion. For a lot of consumers, they can dress casually, but it's a cool look. For example, they match very well with leather pants. The women's shoe has a zipper at the back, and is in a wedge (inbuilt heel). We’re also looking to make a dressier, formal version of the black shoe standard, releasing towards the end of the year.
AZ: Tell us the more about the vision of the future of ZANGARI?
DT: Worldwide, our vision of Zangari is to be the leader of fashion, and to stand for what the brand symbolises, heritage and integrity. We want to give everyone the opportunity to wear Zanagri and to create awareness of what the brand stands for. This is just the beginning, we have many more surprises installed for the public in the near future.
AZ: Where can our viewers find you, your Facebook page, your website and where they can purchase your gorgeous footwear?
DT: Website – Zangarinyc.com.au
Facebook – likewise.
We like to draw people to the website first, so they can understand the heritage, design, architecture, and keep up to date with the brand.
Ours is a Club-based purchase, where you will need to join the Zangari lifestyle club in order to purchase the shoe. Members will receive special notifications about the product releases and catalogues and have the first chance to make a purchase. They are actually often not available to the general public, as they sell very quickly to the club members.
AZ: I see! And what are your plans in the future after you launch in Melbourne?
DT: We'll slowly be moving globally, tapping in each international market. The next 5 years is working the European and Asia Pacific market, bringing something special, something timeless with each new market. We launch on the 21st of February, with an event at the Trust, at a very unique restaurant/bar venue.
AZ: Well, Danny, we wish you all the best in your journey and thank you for your time with us today!
DT: Thank you, thank you very much.
DT: Worldwide, our vision of Zangari is to be the leader of fashion, and to stand for what the brand symbolises, heritage and integrity. We want to give everyone the opportunity to wear Zanagri and to create awareness of what the brand stands for. This is just the beginning, we have many more surprises installed for the public in the near future.
AZ: Where can our viewers find you, your Facebook page, your website and where they can purchase your gorgeous footwear?
DT: Website – Zangarinyc.com.au
Facebook – likewise.
We like to draw people to the website first, so they can understand the heritage, design, architecture, and keep up to date with the brand.
Ours is a Club-based purchase, where you will need to join the Zangari lifestyle club in order to purchase the shoe. Members will receive special notifications about the product releases and catalogues and have the first chance to make a purchase. They are actually often not available to the general public, as they sell very quickly to the club members.
AZ: I see! And what are your plans in the future after you launch in Melbourne?
DT: We'll slowly be moving globally, tapping in each international market. The next 5 years is working the European and Asia Pacific market, bringing something special, something timeless with each new market. We launch on the 21st of February, with an event at the Trust, at a very unique restaurant/bar venue.
AZ: Well, Danny, we wish you all the best in your journey and thank you for your time with us today!
DT: Thank you, thank you very much.
Interview by journalist Aly Zhang
Photos and brief covering Zangari NYC Launch in Melbourne Feb 21 2016 at The Trust by Kieran McNamara at Kieran McNamara Photography
http://www.kieranmcnamara.com/
http://www.kieranmcnamara.com/
We attended the launch of Zangari nyc in Australia at The Trust in Melbourne. We were greeted inside with a range of Zangari nyc sneakers beautifully displayed on sculptures hanging on the walls. Once the MC Warwick Joseph arrived the event got underway with music, dancing and a happy crowd. There was a great range of people attending with the crowd enjoying the unveiling of the very special sneaker that had been hiding in a box on a pedestal during the event. It was a black sneaker made with leather and 18 carat gold plated trim and Zangari badge.
It was a fun event with plenty of music provided by Scarlett Sam, Bobby Beebob and Kwes Kross along with three DJs. There was even a sax playing Happy Birthday as a cake was brought out to celebrate a group of birthdays. I enjoyed my slice of cake and found the entire launch event fun and entertaining and enjoyed talking and laughing with the guests.
by Kieran McNamara
It was a fun event with plenty of music provided by Scarlett Sam, Bobby Beebob and Kwes Kross along with three DJs. There was even a sax playing Happy Birthday as a cake was brought out to celebrate a group of birthdays. I enjoyed my slice of cake and found the entire launch event fun and entertaining and enjoyed talking and laughing with the guests.
by Kieran McNamara
Bohemian Rhapsody Club is very grateful to Danny Talevski for the opportunity for this interview and for the story to know more about the company and its values. Bohemian Rhapsody Club is very grateful to Aly Zhang for the interview and Kieran McNamara for the brief, th einterview and the photos provided for this press release
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